Helping you shape what comes next
Turning a decade of creative thinking into lasting institutional impact.
We are a collective of creative thinkers, strategists, and innovation specialists, dedicated to turning institutional challenges into lasting social impact.
- (01)Put communities first
- (02)Pursue creative excellence
- (03)Embrace institutional change
“Fifty for Business” is an Omani company specialized in delivering integrated solutions across project management, media, design, and corporate social responsibility (CSR). We work with professionalism and clarity to achieve our partners’ goals on the ground.
To close a gap in the market by providing professional, hands-on executive services that support institutional growth and strengthen social and economic impact with high efficiency.
Creating a system to find creative and innovative solutions in a modern and innovative way.
Three values, and what happens where they meet. Select one to see the capability it carries and what it returns.
The founding partners, and the people who carry the work.
- Abdullatif Al MaamariCo-founder & Chief Executive Officer
- 6 yrsZuhair Al BusafiCo-founder & General Manager
- Comms
- Leader
- Mohammed Al FarsiCo-founder & Director of Projects and Communications
- Said Al SaadiCo-founder & Director of Operations
- Saleh Al SaadiOperations Specialist
- Ibrahim Al MaqbaliPhotographer
Pioneering the creation of creative and innovative solutions through social innovation and institutional creativity of institutions and individuals.
Creating a unique and distinctive experience in the field of social innovation and institutional innovation that helps institutions and individuals achieve their goals.
One purpose. Two paths of innovation. Undeniable institutional impact.
- (01) Social InnovationStrategy BuildingProgram & Initiative DesignSocial Return on Investment (SROI) MeasurementSustainability ReportingResearch & Development (R&D)
- (02) Institutional InnovationInnovation LabsBrainstorming Session DesignDesign Thinking WorkshopsLocal Value Added ConsultingStrategic Framework Development
- (03) Local Added ValueTraining Programs & InitiativesStrategic Framework DevelopmentLocal Value Added ConsultingCommunity-Based Job CreationLocal Investment Strategy
- (04) Fifty Agency (CSR)CSR Project ManagementESG & Sustainability ReportsCommunity Media & StorytellingStrategic Alignment (UN SDGs & Oman Vision 2040)